Designer Spotlight: Annie Bing

Annie Bing is definitely a newfound love of mine! There is something so chic about well-done staple pieces (think denim with the perfect fit and a wide variety of floaty white blouses) that can be brought out of the closet again and again. I can always use more of those. With a nod to effortless styling and a penchant for all things modern and cool, Annie Bing's world is one of style and substance.

"With her long experience of social media, Bing saw an opportunity to challenge the fashion industry by stepping away from traditional seasons, choosing instead to launch new pieces every week. This way there is always something new and updated for the customer to covet and invest in. The brand is aimed at fashionable women with a busy lifestyle, who need a wardrobe with pieces that are on point but easy to mix and match."

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Chelsea Jackson